We are pleased to announce that Jacknife is actually top the fresh new go-to-paign to possess Hard-rock Lodge & Gambling establishment Ottawa-the fresh brand’s earliest-previously Canadian place! As the Hard-rock embarks for the an excellent $350M expansion and you can rebrand, we are honoured so you’re able to shape a venture that not only celebrates Difficult Rock’s legacy as well as amplifies the ability within the Ottawa.

Known for getting immersive enjoyment enjoy global, the difficult Material� has long been a popular all over the world destination for locals and people exactly the same. The brand is in an exciting era regarding extension and Premier Live Casino you will revitalization, and phase is determined having a huge starting away from Canada’s very first Hard rock Resort & Casino � that have Jacknife best the brand new costs to cultivate the fresh new wade-to-paign because of their Ottawa place.

HRI became the original individually-possessed gambling company appointed a good U

�All of our 350 mil money extension and rebranding usually interrupt the hotel, activity, hospitality, and playing marketplaces for the Eastern Ontario and you can beyond,� claims Christine Crump, President regarding Hard-rock Resort and Casino Ottawa. Canadians won’t need cross a boundary playing all of that Hard-rock is offering. Jacknife’s really works coincides on the business-group functions and you may experience we submit to our website visitors.�

The brand new range away from Jacknife’s really works boasts the full proper and inventive growth of the latest wade-to-paign, that have a pay attention to strengthening adventure and driving wedding all over all touchpoints. The latest venture usually embody the new essence regarding Tough Rock’s brilliant culture, making certain the opening gets a beacon getting activity hunters.

�We are thrilled to collaborate having an international brand name such as Hard-rock at for example a crucial moment,� claims Mikey Richardson, Co-Originator and you will Exec Innovative Movie director from the Jacknife. �The lead-up to the newest 2025 launch gives us the chance to would some thing truly charming-a venture that do not only celebrates Hard Rock’s legacy and amplifies the energy for the Ottawa.�

This partnership emphasizes purpose-driven storytelling, which have both Jacknife and difficult Material Resorts & Gambling establishment Ottawa worried about curating a smooth, high-feeling brand name experience that will place the fresh new phase to possess a grand opening for example few other.

Hard rock Globally (HRI) the most around the world accepted enterprises that have spots in the over 74 nations spanning 313 places that tend to be owned/licensed or managed Accommodations, Gambling enterprises, Rock Storage�, Live concert Sites and you may Cafes. Their Unity by Hard-rock� around the world commitment program benefits members to own carrying out whatever they like round the performing features global. HRI along with introduced a partnership named Hard rock Digital within the 2020, an on-line sportsbook, retail sportsbook and you can web sites playing program. You start with an Eric Clapton guitar, Hard rock possesses the newest world’s biggest and more than beneficial distinct real tunes memorabilia within more than 88,000 bits, being displayed at the their cities worldwide.

S. Best managed Providers because of the Deloitte Individual and also the Wall Path Diary in the 2021 possesses because the come recognized four times. Hard-rock has also been honored by the Forbes one of the World’s Top Businesses, as well as Top Companies for ladies, Diversity and you can The brand new Grads and you may a leading Highest Company regarding the Take a trip & Amusement, Betting and you can Activities World. On 2022 Worldwide Gaming Awards, Hard rock are titled Home-Founded Agent of the season towards 2nd amount of time in five ages.

Hard-rock International currently keeps funding grades from primary capital-degree score companies: S&P Around the world Ratings (BBB-) and Fitch Recommendations (BBB). To learn more about Hard-rock Global, check out hardrock or store.hardrock.

Rideau Carleton Local casino theoretically open because Rideau Carleton Raceway for the 1962, since Canada’s basic-actually ever five-eighths kilometer oval and has started a button part of Ontario’s use racing neighborhood since that time. Since inclusion off gaming within the , the metropolis regarding Ottawa has already established around $6 billion per year and more than $106 million altogether repayments for holding Rideau Carleton Gambling establishment within the brand new National Resource Region.

With eager anticipation of your own starting of your the fresh Hard-rock Lodge & Local casino Ottawa, Rideau Carleton Gambling establishment remains unlock 24/seven, willing to serve its traffic with the same efforts and you may adventure. Hard rock was attempting to make another type of state-of-the-artwork amusement business that can soon bring the fresh new legendary Hard rock brand to help you Ottawa and you will enliven the metropolis like never before. Future business ought to include a contemporary hotel design which have 150 room, together with twenty-two suites, prolonged playing flooring in addition to one,500 slots, forty live-activity table game, and you will higher-restrict gaming. Traffic will enjoy over ten food, taverns, and lounges, including the iconic Hard rock Cafe and Council Oak Steakhouse. The hotel might also be the home of the fresh new antique Rock Shop, a 1,800 in addition to seat Hard-rock Real time location, and you may real tunes memorabilia.

The newest business is a huge rider off job development and can implement more than 700 local customers, once finished. Hard-rock Lodge & Casino Ottawa will continue the fresh new society away from area resource as a consequence of regional sponsorships and you can nonprofit partnerships, improving the life out of people and you will individuals the same while the are founded lower than Rideau Carleton Casino.

Rideau Carleton Gambling establishment is actually run from the Hard rock Worldwide and governed of the Ontario Lotto and you can Gaming Corporation (OLG). With OLG commitment, Rideau Carleton Casino shows a daily commitment to responsible playing having complete utilization of OLG’s Plays and that is accepted through the RG See accreditation program.

To learn more about Rideau Carleton Casino, visit rideaucarletoncasino

Jacknife are another, full-services creative brand agencies based within the Toronto, Canada. With over 29 years of business experience, Jacknife might have been the leader in delivering outstanding branding and you may innovative ways to a diverse directory of clients. Because of the leveraging the fresh new effective mixture of strategic advancement, Jacknife allows brands to build extreme providers really worth from energy off advancement.

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